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FAQ

PLAY TO LEAD

ABOUT THE PROGRAM

What is Play to Lead?

At Jumpstart we know that gender equity builds better sport. We also know that girls’ participation in sports now sets them up for success later in life (Ernst & Young, 2020). However, 62% of Canadian girls are not participating in any kind of sport, and girls drop out of sport at more than triple the rate of boys the same age (CWS, 2020).

That’s why Jumpstart created the Play to Lead (PTL) Program: a leadership program for high-school aged girls that supports them in reaching their full potential as leaders in, and through, sport.

The Play to Lead program consists of three phases of program delivery including:

  • An in-person Summit;
  • Experiential learning through sport leadership pathways
  • Year-round Alumni engagement and connection

Each phase of the program will focus on the introduction and development of 8 key leadership skills fostered through training, hands-on experiences and access to a vast network of mentors.

Where and when is the Play to Lead program being offered?

The 2026 Play to Lead program will take place in the following locations and on the following dates:

  • Toronto, Ontario: Monday March 16th – Thursday March 19th, 2026
  • Charlottetown, Prince Edward Island – July 2026 (exact dates TBC)
  • Whitehorse, Yukon- August 2026 (exact dates TBC)

Applications to the Play to Lead program are open to athletes and their coaches that live in regions surrounding the cities listed above.

How was the Play to Lead program developed?

The Play to Lead program was designed using gender-specific evidence, research and consultation derived from young women and girls, the University of Calgary, and partners including Canadian Women and Sport.

What is the cost to participate in the Play to program?

There is no cost to participate. Your acceptance to the program includes all costs associated with hotel accommodations, meals, transportation, online programming; equipment and accessories to complete fun challenges.

What is the time commitment for Play to Lead?

The time commitment for the in-person Play to Lead Summit will be the four full days associated with each Summit location. Following the Summit, participants will be expected to participate in a sport leadership pathway where they will have opportunities to engage with exciting guest speakers and practice their leadership skills through hands-on experiences and real-world opportunities.

Will Play to Lead take the participants away from school hours and related school-related commitments?   

The in-person Play to Lead Summit will run for four-days during school assigned breaks or over the summer. The post-Summit program and related experiences will be scheduled in the evening or on weekends and will not interfere with regular school hours. 

Will transportation be provided to athletes travelling to/from the Play to Lead Summit?

Transportation is not generally provided to and from the summit, however transportation to various venues throughout the event will be provided.

We encourage athletes travelling to/from the Summit to consider either:

  • Driving with a parent/guardian
  • Taking public transit

If an athlete does not have access to these options, we will do our best to coordinate transportation to/from the Summit. Please indicate your transportation needs in the Participant Application Form.  

Will hotel accommodations be provided for athletes overnight during the Summit weekend?

Yes, the Play to Lead team will confirm a host hotel for each summit location. Hotel rooms are available to all Play to Lead participants and coaches.

Each hotel room will be shared either between two athletes or between an athlete and their parent/legal guardian. Please indicate your hotel accommodation preferences in the Participant Application Form.

Coaches will have their own room – room sharing is not permitted. 

Is the overnight stay required?

The overnight stay is not required, however, to foster a sense of community connection, we highly encourage Play to Lead participants to participate in the overnight experience. The Play to Lead team has taken a number of steps to ensure the safety of each individual participating in the Summit, particularly the overnight experience.

Participants can request to share a hotel room with a friend or a teammate who is also participating in the Play to Lead program. Participants can also opt to request to share a hotel room with their parent/legal guardian.

Will there be French programming?

Programming in Toronto, Charlottetown and Whitehorse will be offered in English.

Where can I find the schedule for the full Play to Lead program?

Full program schedules will be sent to the participants and their coaches who have been accepted into the program approximately one month before the Summit date. 

As an Athlete, you can expect to have a mix of icebreakers, sports and games, leadership workshops, team building activities, panel discussions, and more!

As a Coach, you can expect to participate in icebreakers, group activities (both with the Athletes and with other coaches), leadership workshops, coaches sessions, and more!

Final summit schedules will be distributed to accepted participants and coaches on the first day of their summit.

How does Jumpstart ensure the safety of girls participating in the program?

The Play to Lead program follows the guiding principles outlined through the mouvement Entraînement responsable. All staff and program facilitators follow the Rule of Two; complete background checks; complete applicable ethics training; and sign the Jumpstart Code of Conduct. Summit programming ensures that all interactions and communications between staff, coaches, and program facilitators are in open, observable, and justifiable settings.

What safety measures are in place during the Summit? 

Canadian Tire Jumpstart Charities and the Play to Lead team are taking the necessary precautions to ensure that the overnight stay is a safe and fun experience for all participants. 

Jumpstart will have overnight security stationed on the hotel room floor(s) where the athletes will stay. All athletes are required to be in their hotel rooms by 9:30 p.m. Should any athlete leave their room after 9:30 p.m., their parent/legal guardian will be notified, and the athlete will be asked to leave the Play to Lead program. Parents/legal guardians will be responsible for picking up the participant in the event of program dismissal. 

QUESTIONS SUR LE PROCESSUS DE DEMANDE - POUR LES JEUNES

Who is eligible to apply?

Girls and their coaches who are actively engaged in sport and recreation are eligible to apply. We know that gender equity builds better sport, and to support this, the Play to Lead program is open to girls of all gender expressions including those who are non-binary. See below for the specific eligibility requirements.

Participants

  • Girls, between the ages of 14-17, who will be enrolled in high school for the 2026 school year
  • Must be committed to participate in the full duration of the program – both in-person during the summit dates and virtual learning opportunities in the months post-Summit
  • For the Toronto summit: All participants must identify as Black girls or young women

Coaches

  • 18 years or older
  • Coaches can be of any gender; participation is not limited to women
  • Actively engaged with a sport organization in a leadership capacity or coach on a school team.
  • Must commit to be at the in-person summit
  • Must be committed to support their athlete(s) for the full duration of the online sessions

How do I apply?

Applications for the 2026 program year are opening soon. Please check https://jumpstart.canadiantire.ca/pages/play-to-lead throughout the year to apply!

How will I know if I have been selected for the program?

Once the application window closes, the Play to Lead team will review all Participant and Coach applications. You can expect to hear about the status of your application within a few weeks of when both you and your coach submit your applications.

Those that have been accepted into the program will receive a tentative acceptance email from playtolead@cantire.com. Recipients will need to reply and acknowledge that they accept the invitation and upload a signed parent/guardian waiver by the due date specified in the email to secure a spot in the 2026 PTL Program. If an athlete’s application is unsuccessful, they are welcome to apply again the following year so long as they meet the eligibility requirements of the program.  

How many participants will be accepted?

Jumpstart will be accepting a total of 50-60 athlete participants and their coaches at each program location for the 2026 year.

I have accessibility needs that may affect my participation in the program, how will this be addressed?

Jumpstart is committed to the principles of accessible customer service and to ensuring that equity is central to our programming. If you have any accessibility needs that may affect your ability to participate in Play to Lead, please contact our team directly at playtolead@cantire.com.

Why does the application ask for information about gender, race, ethnicity, and disability?  

Jumpstart is committed to ensuring that equity is central to our programming. The collection of information related to gender, race, ethnicity and disability helps us ensure that participants with a variety of lived experiences and identities are able to participate in the program. The information also provides Jumpstart with feedback so that we can improve our program outreach to ensure we are creating opportunities for youth from underrepresented communities.

The information you share will only be used internally at Jumpstart.

QUESTIONS SUR LE PROCESSUS DE DEMANDE - POUR LES ENTRAÎNEURS

Does my coach need to be a woman?

No. All coaches, teachers and mentors that meet the eligibility criteria are welcomed to support participants throughout the program.

How many participants is a coach able to support in the Play to Lead program? 

Coaches are able to support up to 6 participants in the Play to Lead program, and are required to confirm the names of the athletes they will support in order for each athlete to be eligible.

The program team is working to maintain a 6:1, participant to coach ratio in order to ensure each individual participant is receiving the attention and support they need throughout the program.

If coaches have identified a larger group of athletes who are interested in participating in the program outside of the 6:1 ratio, please contact the Play to Lead team directly at PlayToLead@cantire.com to explore opportunities for increase coach engagement and support for the group.

What is the role of the coach in the Play to Lead program?

We recognize that each coach plays an important role in supporting the leadership development and athletic journey for their athlete(s). Additionally, research shows that “coaches [...] play a critical role in defining girls’ experiences in sport” (CWS, 2022). With this in mind, the Play to Lead program engages coaches as mentors and provides dedicated training that enhances the capacity of coaches to support their athletes in putting their leadership skills into practice. 

While there is not just one way for the involvement of coaches to look in the Play to Lead program, a few examples of coach responsibilities include: participation in coach-focused workshops and supervision at the in-person Summit; regular mentorship check-ins with participants over the course of the school year; assisting participants with post-summit “challenges”; and supporting the implementation of the participants’ skills within your team/school environment.

By leveraging coaches as the mentors for athletes throughout the program, we are unlocking their potential to mentor and support athletes, driving sustainable change within their community.

Would I still be able to participate if my coach is not able to participate?

If you are having difficulty finding a coach to participate in the program with you, please reach out to us directly at playtolead@cantire.com

Are parents/legal guardians able to participate in the Summit?

No, Summit activities and programming are exclusive to the athletes and coaches participating in Play to Lead.

While parents/legal guardians cannot participate in summit activities, participants have the option of sharing their hotel room with their parent/legal guardian. While the shared accommodations will be covered by Play to Lead, please note that parents/guardians are responsible for their own food and travel costs.

Will hotel accommodations be provided for parents/legal guardians overnight during the Summit weekend?

Athletes have the option of sharing their hotel room with either another Play to Lead athlete or with their parent/legal guardian. 

While the shared accommodations will be covered by Play to Lead, please note that parents/guardians are responsible for their own food and travel costs. 

Can an athlete stay in the same hotel room as a coach?

No, athletes and coaches will stay in separate accommodation. The only instance where an athlete and coach may share accommodation is in the event a coach is the parent/legal guardian of an athlete and they wish to stay together. In this case, please indicate your request on both the Participant and Coach Application Forms.